Wednesday, November 30, 2011

Facebook is under surveillance for 20 years in the U.S.










Facebook is under fire from the FTC for 20 years. The U.S. agency specializing in consumer law, signed an amicable agreement with the social network to ensure that the confidentiality of personal data is respected. The site will submit to independent audits every two years and commit to collect the explicit consent of the members at each significant change settings.
Facebook falls into line. Social Network got the green light from the Federal Trade Commission (FTC), an American agency that specializes in consumer law, to implement a package of measures to avoid gaps in privacy of personal data. Facebook will comply with such regular audits and independent for a period of 20 years.
It took at least that to force the community site to be more cautious with respect to personal data, especially since Facebook has over 800 million members. Although extremely popular social network has unfortunately hit the headlines repeatedly in recent years, incurring the wrath of associations and regulatory authorities.
But with this agreement, Facebook will have to change tack and scrupulously respect the privacy of its users. In any case, the objective of the amicable settlement reached between the FTC and Facebook. "Innovation in Facebook should not be at the expense of privacy of the user," commented the president of the American agency, Jon Leibowitz.
In detail, the audits will be conducted every two years and the first will be made within a period of fifteen months. In parallel, the community site shall obtain the prior permission of members before any changes that would violate the settings related to the collection, sharing and confidentiality of personal data.
To justify the requirements requested to Facebook, the FTC listed seven cases where the social network has failed. For example, it promised users that personal data not be shared with advertising agencies and advertisers. However, the social network has lied on this point since some information has actually been transmitted.
The company also performed at the end of 2009 several changes in the parameters of privacy without warning members of the site properly. The FTC noted in its release that information defined as private, such as lists of friends, had been made public without permission from the principals.
The failure of Facebook will not be solved with a magic wand because the FTC has decided to place the site under surveillance. Proof of this is new practices have been singled out again recently on tracking cookies and profiles "ghost".

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